The agency for AI agents.
Client
We helped Skilld frame their positioning in a fast-moving space. New narrative, identity and website, all built around one clear idea: AI agents on a mission. Not just code. Not just automation. Real agents. Doing real work.
Builders
Pierre Roux
Daijo Togashi
Project type
Positioning
Strategic Narrative
Tone of voice
Visual Identity
Website Design
Social content
Events
Strategic narrative
AI agents on a mission. Skilld builds AI agents that companies own and control. No black boxes. No vendor lock-in. Just autonomous systems, tailored to your workflows, deployed on your terms. Because real innovation means freedom, not reliance.
More than tools. Like characters.
Agents are more than features—they're characters. And like any character, their personality traits define who they are and how they might behave.
Skilld's website.
The website was built as an overview of Skilld's commercial offering for early-stage companies.
AI agents in the real world.
We created a series of visuals illustrating Skilld's AI agents in the wild, to highlight the concrete impact they have in real-world events.
"Roupi helped us turn a complex vision into a sharp, ownable narrative. Thanks to them, ‘The agency for AI agents’ isn’t just a tagline—it’s who we are."
Julien Touzé
CEO & co-founder @Skilld
